Eric Morgan has a rich background of over 27 years of strategy, media planning and buying, and analytics experience in offline, online, non-traditional and promotional advertising campaigns. His insight and approach have helped design media strategies and campaigns for brands including Morris Bart, LLC, Frank D. Azar & Associates, Wayne Wright Injury Lawyers, Shelly Leeke, Harrahs Casino, Louisiana Office of Tourism, Hotel Monteleone, and Visit Baton Rouge.
What you’ll learn about in this episode:
- Learn how to make your law firm stand out
- Understanding your brand and your unique value proposition
- What it means to create a Brand Strategy
- Learn what “Strategy” is not
- Why building long-term relationships is crucial for your law firm