Growing calls and reducing the cost per case.
Attorneys and legal firms want qualified calls that convert to cases, and reducing the cost of doing so is a critical priority. Legal advertising challenges include:
- Personal injury clients respond to law firm marketing differently than the traditional consumer
- There’s an enormous array of media strategies available (each of which must be evaluated for value and potential return)
- Law firms are already navigating complex and heavy-volume schedules and competing in one of the most hard-fought categories across the U.S.
Our law firm advertising approach has helped realize:
- As much as a 400% increase in business in only 18 months
- One law firm’s growth from 3 attorneys to over 20
- One law firm’s expansion into over 13 markets across 4 states
Law Firm Marketing Strategy
Driving growth comes down to getting incoming calls from the right leads because those turn into cases. Specializing in the right legal media strategy and buying is what produces cases and grows law firms. At Morgan & Co., we do this through our understanding of legal marketing, the law firm landscape, and our proven process of developing a media strategy and media buys that reduce cost per case and increase case volume.
Amongst our happy clients are some of the largest law firms in the country, including:
- Morris Bart, LLC
- Shelly Leeke Law Firm
- Frank D. Azar & Associates
- Wayne Wright Injury Lawyers
To grow call volume and increase conversion rate we utilize tactics such as:
- Social Media